Top 5 Virtual Fitness Programs on Android in Turkey Q4 2023

During the 4th quarter of 2023, the top five virtual fitness programs on the Android platform in Turkey showed varied performance in terms of downloads, revenue, and weekly active users. The data, sourced from Sensor Tower, provides insights into the trends for each app.

Fitify: Fitness, Home Workout experienced fluctuations in its metrics. Weekly revenue started at approximately $1.2K in late September and gradually declined to around $0.9K by the end of December. Downloads peaked at 3.4K in the last week of September but saw a significant drop, hitting a low of around 1.2K in early December before slightly recovering to 2K in the final week. Weekly active users followed a similar trend, decreasing from 15.3K to 10.8K over the quarter.

Freeletics: Fitness Workouts showed a more stable performance. Revenue varied, starting at around $0.8K and ending at approximately $0.4K. Downloads saw a spike in mid-November, reaching 1.1K, but generally hovered around 500 for most of the quarter. Active users increased from 1.3K to 2.2K in mid-November before stabilizing around 1.4K by the end of December.

Strava: Run, Bike, Hike maintained a relatively steady pattern. Revenue ranged from $0.4K to $0.6K, with no significant peaks or declines. Downloads were consistent, averaging around 500 per week, with a slight increase to 781 in late September. Active users remained stable, fluctuating between 17K and 19K throughout the quarter.

Dancefitme: Fun Workouts experienced notable changes. Revenue fluctuated, peaking at $0.5K in early December before dipping to around $0.2K by the end of the month. Downloads showed a significant increase, reaching 2.3K in early December from approximately 1.2K in late September, but fell to 817 by the end of December. Active users followed a similar trend, increasing from 2K to 2.7K in early December before dropping to 1.7K.

Wikiloc - Trails of the World had a stable performance with minor fluctuations. Revenue hovered around $0.3K, with slight increases and decreases throughout the quarter. Downloads saw a peak of 652 in mid-October and remained relatively steady, averaging around 500 per week. Active users showed a gradual increase from 1K to 1.3K by mid-December before dropping to 1K at the end of the quarter.

For more detailed insights and data, visit Sensor Tower.